Author: Muhammed Tüfekyapan
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Marketing Guide For Shopify
Marketing is one of the most crucial operation for a Shopify store. There are lot’s of tactics to grow quickly and none of them not working. Well, if you looking for a way to create solid marketing plan, then this guide is for you. In this guide you’ll learn Definition of Marketing Market Research, Competitor Analysis and…
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Mastering Paid Advertising For Shopify
Paid advertising is the fastest way to get sales on your Shopify store. Succeeding paid advertising requires certain plan, strategy and tactics. In this post you’ll learn; What is paid advertising? How paid advertising works? Paid advertising models How to create your campaigns? FAQ What is paid advertising? Advertising is the eldest business strategy to…
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How to Build High-Converting Sales Funnels for Shopify
You decide to join entrepreneurship journey with Shopify, picked a great name, launched your store with great products. Started a few campaigns on Google or Meta and waiting your orders. Waiting new orders for days, weeks or maybe months. Now you’re thinking what’s wrong? The simple answer: You can’t sell without having a well designed…
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How to Setup Google Analytics 4 on Shopify
Google Analytics is a powerful tool for conversion optimization and marketing process. In this article I’ll show you how to install Google Analytics to your Shopify store in just 1 minute.
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Conversion Rate Optimization Guide
Conversion rate optimization getting more popular each day. In this ultimate guide you’ll learn What is conversion rate optimization How to calculate your conversion rate Elements of conversion rate optimization How to get started with conversion rate optimization Landing Page CRO E-Commerce Store CRO Conversion rate optimization tools A/B Testing for conversion rate optimization Personalization…
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Value Proposition Guide
Value proposition is a promise you give your potential customers about the value they’ll receive after choosing you. The value can be physical product, emotional change and feeling, doesn’t matter. It should be sum of the all value you’ll provide to your customers. In this guide I’ll explain value proposition elements, how to create your…
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Empathy Map
Empathy map widely used by marketing and conversion optimization teams. After creating ideal customer profile (ICP), you can find more information about what is ICP and how you can create your own ICP), it’s important to create an empathy map. It helps you to understand your customer better, so you can optimize your marketing and…
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How to Create Ideal Customer Profiles?
Ideal customer profiles (ICP) commonly used in marketing, growth and conversion optimization process. It was mostly used by the B2B companies but today D2C and B2C e-commerce brands use it too to increase ROI of their marketing and conversion optimization efforts. In my previous article I explained the ICP term and benefits of it. You…
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What is Ideal Customer Profile?
Ideal customer profile (ICP) is a popular term for growth, conversion and marketing teams. In this post I’ll explain what this term stand for and benefits of ideal customer profile.
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What is Real Growth for Shopify Stores?
Each Shopify store owner looking for growth for their own stores. Hundreds of experts, consultants and mentors sharing screenshots of impressive sales figures like six, seven or eight figures. Most time they end up either some course or some tactics. There are a variety of metrics like traffic, impression, ad clicks, conversion rate, revenue, profit,…