Author: Muhammed Tüfekyapan

  • Why People are Leaving Without Buying Anything

    Why People are Leaving Without Buying Anything

    You know the feeling when people are leaving your store without buying anything. Meta and Google ads getting more and more expensive each day while getting conversion getting harder. After working with more than 300 stores I created this article to explain what stops people to buying from buying. Let’s begin.

  • What is Shopify Abandoned Cart Recovery

    What is Shopify Abandoned Cart Recovery

    Let’s imagine this story. Build an awesome store, start your marketing campaigns and waiting the sales. Then you saw people are adding products to their cart but leaving their cart without buying anything. This is what we call cart abandonment. When you turn these abandoners to customer, it’s what we call abandoned cart recovery.

  • Urgency Guide

    Urgency Guide

    Creating urgency is a proven strategy to increase conversions on e-commerce stores. It’s popular and getting more popular but most of the time conversion and marketing people can get the urgency wrong and this can cause losing brand image, lower conversion and losing customer trust.

  • Ultimate E-commerce Psychology Guide

    Ultimate E-commerce Psychology Guide

    Data, creatives, products, AI, conversion optimization, A/B tests, there are lot’s of discussions on e-commerce field. We try to understand what is going around on our store and optimize using technical tools. However we don’t discuss enough the psychological triggers and issues for better performances. Now in this post we’ll discuss what is e-commerce psychology…

  • Personalization Guide For Shopify

    Personalization Guide For Shopify

    Personalization is a critical strategy to increase your conversions on your Shopify store. In this guide, you’ll learn; What is the Personalization? Benefits of Personalization How to Collect Data for Personalization? How to Use AI to Offer Best Personalization Experience

  • Content Marketing Guide For Shopify

    Content Marketing Guide For Shopify

    Content marketing is crucial for Shopify stores marketing. In this guide you’ll learn; What is Content Marketing for Shopify Stores? Benefits of Content Marketing for Shopify Stores 3 Steps of Creating Successful Content Marketing Strategy with Example FAQ

  • Email Marketing Guide For Shopify

    Email Marketing Guide For Shopify

    There are 4 bilion daily email users and it’s counting each day. This makes email marketing an important part of growth process for Shopify stores. In this post you’ll learn; How to approach email marketing Three types of email strategies you need to have Best practices for higher conversions and revenue from email marketing FAQ

  • Building Trust and Credibility on Shopify

    Building Trust and Credibility on Shopify

    Trust is one of the most important factors for higher conversions in Shopify. Baymard recently shared a research that shows 19% of people abandon checkout process because they didn’t trust the site with credit card information. In this post you’ll learn some quick tips and tricks to build trust and credibility on Shopify.

  • Optimize Shopify Product Detail Page

    Optimize Shopify Product Detail Page

    Product detail pages (PDP) are crucial for higher conversions in Shopify. After working with hundreds of Shopify stores I created this guide for optimizing your PDP pages in Shopify.

  • Marketing Guide For Shopify

    Marketing Guide For Shopify

    Marketing is one of the most crucial operation for a Shopify store. There are lot’s of tactics to grow quickly and none of them not working. Well, if you looking for a way to create solid marketing plan, then this guide is for you. In this guide you’ll learn Definition of Marketing Market Research, Competitor Analysis and…