Author: Muhammed Tüfekyapan

Are you ready to boost your Shopify store’s sales and engagement during one of the biggest retail events of the year? Father’s Day 2025 is fast approaching, and it’s an incredible opportunity to connect with customers who are looking for the perfect gift. Think about it—over 70 million fathers in the US alone mean a…

Have you ever wondered why some customers buy from you right away, while others take weeks to make a decision? Or why certain promotions seem to speed up sales while others barely make a difference? The answer lies in understanding funnel velocity. Think of your sales funnel like a water slide. Some people zoom right…

Have you ever filled your online shopping cart, only to leave the website without buying anything? You’re not alone. Nearly 70% of all online shopping carts are abandoned before checkout. That’s a lot of lost sales! Imagine if you could know when a customer is about to leave without buying and offer them just the…

Have you ever wondered why some customers buy your products while others abandon their carts? Or why your marketing campaigns work brilliantly for some audience segments but fall flat for others? The answer lies in understanding your conversion funnel – and artificial intelligence is revolutionizing how we gain these critical insights. In today’s digital marketplace,…

Have you ever tried to buy something on your phone only to give up halfway through because the checkout process was too complicated? You’re not alone. While more people shop on their phones than ever before, many businesses are losing sales because their mobile payment systems are difficult to use. The good news is that…

Have you ever added products to your online shopping cart but then got distracted and left the website? You’re not alone. Millions of shoppers do this every day. But have you noticed how many online stores send you a friendly reminder about those items you left behind? These reminders are called push notifications, and they’re…

Did you know that over 50% of global web traffic now comes from mobile devices? That’s right – mobile has taken over the digital world. But here’s the surprising part: desktop conversion rates (3.82%) are almost three times higher than mobile web conversion rates (1.32%). And app conversion rates? They’re three times higher than mobile…

Have you ever wondered why shopping on your phone feels different than on your computer? Or why those discount offers sometimes seem harder to find and use when you’re browsing on a smaller screen? You’re not alone. In today’s world, more than half of all internet traffic comes from mobile devices, yet there’s a surprising…

Understanding the Mobile Revolution in Analytics Have you ever wondered why your mobile conversion rates don’t match your desktop numbers? You’re not alone. In today’s digital landscape, understanding how people interact with your business across different devices isn’t just helpful—it’s essential for survival. The numbers tell a compelling story: while desktop conversion rates globally hover…

Have you ever offered a discount to your customers and wondered if it was really worth it? You’re not alone. Many businesses struggle to measure the true impact of their discount strategies beyond simple sales figures. In today’s competitive market, understanding the complete return on investment (ROI) from your discount campaigns is crucial. It’s no…